UNC Men's Basketball Bio
 Brad Frederick
Frederick Frederick 1391137

Brad Frederick is in his fourth season as Carolina’s Director of Basketball Operations in 2016-17. He played small forward at Carolina and spent 14 seasons on the basketball staff at Vanderbilt prior to returning to Chapel Hill.

His duties include a number of behind-the-scenes and operational functions, including scouting, directing the Roy Williams Carolina Basketball Camp and coordinating team travel.

Frederick joined the UNC varsity as a sophomore in Dean Smith’s final season as head coach and also played two years under head coach Bill Guthridge. The Tar Heels went 86-21 in those three seasons. He played in 70 games and was part of UNC teams that won the 1997 and 1998 Atlantic Coast Conference Tournament titles and NCAA East Regionals and reached two Final Fours. Frederick played on Tar Heel teams that featured future NBA standouts Vince Carter and Antawn Jamison. He was one of three seniors in 1999 along with Ademola Okulaja and Scott Williams. 

Frederick began his coaching career in 2000 at Vanderbilt when Kevin Stallings became the Commodores’ head coach and remained on Stallings’ staff for the next 14 seasons. During his final season at Vanderbilt, Frederick held the longest tenure of any assistant coach in the Southeastern Conference.

Frederick is married to the former Jocelyn Isenburg. They have two sons, Benjamin and Sawyer, and a daughter, Carson. Brad’s father, the late Dr. Bob Frederick, was athletics director at Kansas for 14 years and served as chair of the NCAA Division I Basketball Committee.

Position: Director of Basketball Operations
Experience: 4 Years
UNC North Carolina Men's Basketball

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