Win a Trip to New York during the 2017 College Hoops Championship!

Want to go to Brooklyn to watch the Tar Heels play?  You can through our Million Meals Challenge Text-to-Win Sweepstakes! 

To enter, simply make a one-time $5 donation to the Million Meals Challenge by texting the word FEEDNC to 20222 from your smart phone.  This contest runs from Jan. 4th through Feb. 16th

One grand prize winner will receive:

- 5 day/4 night trip for two (2) to New York, NY

- round trip air transportation

- hotel accommodations for March 8th- 11th

- 1,200 spending cash!



Four in-state collegiate rivals have teamed up once again this 2016-17 athletic season to help curb the North Carolina hunger epidemic. In collaboration with Harris Teeter and NC Food Banks, the Million Meals Challenge focuses on generating yearlong support from Duke, NC State, UNC and Wake Forest students, fans, alumni and campus communities.

This marks the second year for the Million Meals Challenge. In year one, the monetary and food donations collected by Harris Teeter, the four universities and the North Carolina Association of Feeding America Food Banks provided over 647,000 meals to North Carolinians! Together we are committed to striking out hunger within the state of North Carolina, where approximately 160,000 different people receive emergency food assistance in any given week.

From now until March 10, 2017 you can help feed those in need by joining Harris Teeter and the Big 4 in the Big 4 Million Meals Challenge!


1.       GIVE ONLINE: Simply visit to make a donation

2.       TEXT the word FEEDNC to 20222 to make a one-time $5 donation (Message & Data rates may apply), OR

3.       DONATE: Stop by your local Harris Teeter to pick up canned goods to bring to a designated UNC Million Meals Challenge event (listed below)

To reward fans, students and alumni for participating in the Big 4 MMC, there will be a large prize bank, which will include Harris Teeter gift cards, official school gear, autographed merchandise, tickets to UNC men’s basketball games, VIP Coaches Show Experiences and more!

*A one-time donation of $5.00 will be added to your mobile phone bill or deducted from your prepaid balance. Donor must be age 18+ and all donations must be authorized by the account holder (e.g. parents). By texting YES, the user agrees to the terms and conditions. All charges are billed by and payable to your mobile service provider. Service is available on most carriers. Donations are collected for the benefit of the NC Food Banks by the Mobile Giving Foundation and subject to the terms found at Message & Data Rates May Apply. You can unsubscribe at any time by texting STOP to short code 20222; text HELP to 22022 for help. Privacy Policy

Follow the Big 4 MMC on Twitter @Big4MMC for the most recent news & updates!

Questions: Please email Banks Shepherd or Cameron Shoaf

NCEMC Touchstone Ad 2016